COPENHAGEN, April 2026 — Denmark’s competition authority has launched a market consultation on a proposed transaction in which Saudi Arabian Oil Company plans to acquire sole control of Tas’Helat Marketing Company.
The Danish Competition and Consumer Authority said it has received a draft merger notification for the transaction and invited interested parties to submit comments by 20 April at noon.
Under the proposed deal, Saudi Aramco would acquire exclusive control of Tas’Helat Marketing Company (TMC). Before the transaction, TMC is jointly controlled by Saudi Aramco and TotalEnergies Marketing Services.
Possible merger review under Danish law
According to the parties, the transaction qualifies as a merger under Denmark’s competition rules, meaning it cannot be completed until it receives approval from either the Danish Competition and Consumer Authority or the Danish Competition Council.
The draft filing proposes that the transaction be reviewed under the simplified merger procedure, although the authority has not yet determined whether the case meets the conditions for that streamlined process.
Fuel retail and transport activities
TMC operates a network of retail petrol stations and vehicle service centres across Saudi Arabia. Through its subsidiary Sahel Transportation Company, it also provides fuel transport services using a fleet of tanker trucks supplying the company’s petrol stations.
Saudi Aramco is one of the world’s largest energy companies, engaged primarily in exploration, production, refining and marketing of hydrocarbons.
The company also owns two subsidiaries in Denmark—SABIC Innovative Plastics Denmark and SABIC Nordic—which provide agency services to other companies within the Aramco group.
Invitation for comments
The Danish authority is inviting market participants and other interested stakeholders to submit observations on the proposed merger as part of its preliminary review.
Comments can be sent to the authority by email or post, after which it will determine how the transaction should proceed under Denmark’s merger control framework.
